OPPO Eyes India As Its Global Export Hub, To Double Manufacturing Capacity To 100 Million As Part Of ‘Make In India’

Chinese smartphone giant OPPO has announced that it will expand its manufacturing capacity in India in order to double production in the country from the present 50 million units to 100 million by 2020, reports IANS.

"We are strategically strengthening our presence in India by investing in talent, manufacturing and research and development. We have an ongoing investment of Rs 2,200 crore in the Greater Noida manufacturing facility and hope to make India a global export hub for OPPO," said vice president of Product and Marketing, OPPO India, Sumit Walia.

The company’s expansion plans will generate employment opportunities for close to 15,000 Indians.

At present, OPPO controls a 9.7 per cent share of the Indian market, behind market leader Xiaomi, as well as Samsung and Vivo. A substantial share in the Indian market is also held by OPPO’s online-only sub-brand Realme.

The company wants to use its Greater Noida facility to supply its markets in Africa, the Middle East and South Asia.